2026 12th Hangzhou International Influencer Brand Expo and Video Number, Private Domain Multi-Channel Link Conference

The 2026 12th Hangzhou International Influencer Brand Expo and Video Number, Private Domain Multi-Channel Link Conference is a themed exhibition focusing on full-domain marketing in private domain e-commerce. This industry event will be held from November 27 to 29, 2026, at the G20 Exhibition Hall of the Hangzhou International Expo Center, attracting numerous industry professionals.

Highlights of this expo include an emphasis on five popular channels: private domain, influencer marketing, live broadcasts, centralized procurement, and video accounts, providing a platform for original factories and supply chain companies to showcase their offerings.

This year's expo is significant as it gathers 60% of the national Multi-Channel Network (MCN) institutions and more than 5,000 live broadcast-related enterprises, indicating Hangzhou’s important position in the live broadcast industry. Notably, there is one live broadcast practitioner for every 244 people, showcasing the relevance of this emerging industry. The live broadcast industrial park in Binjiang District hosts over a thousand live broadcasts daily, illustrating the sector's vibrancy.

The expo will feature numerous segments including brand showcases, channel matching, influencer product selection, and expert forums, aimed at consolidating Hangzhou's quality private domain e-commerce resources and building a comprehensive private domain e-commerce ecosystem. Exhibited products include but are not limited to:
1. Food: snacks, beverages, specialty agricultural products, organic food, pre-cooked dishes, seafood, fresh fruits and flowers, dairy products, grain and oil products, etc.;
2. Health & Beauty / Maternal & Infant Products: health foods, supplements, skincare and beauty products, personal care items, wellness products, baby and maternal products, children’s toys, pet products, etc.;
3. General Merchandise: daily necessities, home goods, outdoor gear, travel products, kitchen and tableware, etc.;
4. Comprehensive Goods: brand representation, original factories, OEM/ODM supply chains, cross-border e-commerce, etc.;
5. Clothing, Footwear & Accessories: fashion wear, sleepwear, sportswear, undergarments, accessories, bags, shoes, etc.;
6. Live Broadcast Equipment / MCN Institutions / Service Providers: live streaming equipment, MCN entities, AI technology, content management, lighting equipment, logistics, software, etc.