2025 Xiamen International Beauty Expo

2025 Xiamen International Beauty Expo
27 November - 29 November, 2025
Xiamen International Conference and Exhibition Center
Xiamen, Fujian
No. 198 Huizhan Road, Siming District, Xiamen City
厦门市思明区会展路198号

Area: 20,000 m2
Exhibitors: 800+
Visitors: 50,000+
The Xiamen International Beauty Expo, organized by Shandong Meibo International Culture Communication Co., Ltd., stands out as one of the most significant beauty exhibitions within the industry. This year's event is set to cover an exhibition area of 20,000 square meters, featuring 800 international standard booths showcasing products across various categories, including professional beauty, daily chemical products, medical beauty, health care, and women's fashion cosmetics. Notably, the expo has attracted renowned enterprises and manufacturers from Mainland China, Taiwan (China), Hong Kong (China), Japan, South Korea, and other overseas regions, aiming to attract 50,000 beauty professionals from both sides of the Taiwan Strait to participate and engage in discussions.

As a vital platform for the beauty series exhibitions in East China, the Xiamen International Beauty Expo aims to establish a strong presence supported by its powerful brand influence and calling, nurturing connections not only in East China but also extending its reach to Taiwan, Hong Kong, Guangdong, Jiangxi, Zhejiang, and Fujian. During the exhibition, several special events will be organized, such as tattoo contests, nail art competitions, and hairdressing contests, alongside extensive live media coverage to ignite discussions in the beauty industry across the internet and attract public attention.

Additionally, to enhance the exhibition experience for attendees, professional buyers who preregister can enjoy exclusive VIP benefits such as free shuttle service, VIP accommodations, advance registration, and various gifts. A 'Beauty Expo Online Live Streaming Platform' will also be launched on-site, providing real-time updates on participating brands and promotional activities, allowing online users to engage with the event without geographical constraints. This initiative aims to broaden the outreach of industry peers and substantially promote the steady advancement of the beauty industry in China, creating a better交流平台 for international beauty exchanges.
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