2025 21st RA Shanghai International Automotive Customization and Modifications Expo

The RA Shanghai International Automotive Customization and Modifications Expo, referred to as the RA Auto Show, was established in 2006 and has successfully held twenty editions to date. It is a well-regarded event in the Chinese automotive modification industry, serving as a celebrated platform for showcasing modifications, launching new products, and facilitating trade. Numerous automotive brands from both domestic and international markets consider the RA Auto Show as their premier venue for product launches, annual presentations, dealer collaborations, and large customer development.

The 21st RA Auto Show is scheduled to take place from October 18 to 20, 2025, at the Shanghai Expo Exhibition Hall, themed "Revitalize Trends, Lead with Style." This edition of the trade fair incorporates a series of significant upgrades, aiming to guide the industry into a new development trajectory.

The recently concluded 20th RA Auto Show, held from October 19 to 21, 2024, showcased improved quality and effectiveness compared to previous years. The variety of vehicles on display has expanded beyond the mainstream MPV models to include SUVs, off-road vehicles, pickups, and RVs, featuring brands such as Jietu Traveler, the new 212, Tank 300, Warrior 917, Fire Horse, Ranger, Great Wall, Toyota LC300, Land Rover Defender, Mercedes-Benz Alos, Gladiator, and Raptors. The exhibition highlighted strong demand for high-end customization and specific modifications, particularly in the local cultural tourism market and the growing personalization potential in camping and fishing activities.

This year's debut of modification accessories reached a new high, comprising approximately 90% of the showcase. The expo will host a series of activities, including an opening ceremony and an award ceremony for the 20-year influential figures of the RA Auto Show, the third RA Automotive Customization and Modification Competition, a forum on the innovative development of the modification industry, and the inaugural co-creation conference for the automotive customization field. The bustling atmosphere on-site promises an exciting experience!

The exhibited products range from fully customized vehicles, factory-customized cars, and exclusive modification brands to non-production custom vehicles. Categories include business customized vehicles, reception cars, VIP cars, and nursery cars, along with extended vehicles, bulletproof cars, hand-built custom vehicles, interior and exterior customized vehicles, off-road vehicle modifications, pickup modifications, SUV modifications, and MPV modifications. The fair also features advertising vehicles, service vehicles, product experience cars, and creatively modified cars, as well as high-performance tires, off-road tires, performance rims, RVs, outdoor leisure goods, and camping supplies.