2025 26th Shanghai International Advertising Exhibition

The 2025 26th Shanghai International Advertising Exhibition, organized by IGN CHINA, has grown and developed since its inception in 2003, achieving a worldwide reputation in the advertising industry, recognized as the 'Oscar' event in this field. It has welcomed overseas professional buyers from over 100 countries and regions for more than 15 years, gaining significant recognition, particularly from buyers in Europe and the United States.

In 2025, the exhibition will continue to focus on advertising production, establishing itself as a global sourcing event based in the East China advertising industry hub, encompassing printing, laser, engraving, and other advertising production equipment and materials. The range of exhibits will include various advertising production equipment, such as laser engraving machines, fiber laser cutting and marking machines, advertising engraving machines, and signage and labeling products, featuring acrylic materials and products, PVC foam boards, aluminum-plastic boards, and more.

Furthermore, the exhibition will display indoor and outdoor digital printing consumables and equipment, including printing cloth, photo paper, vehicle decals, instant stickers, and digital display and commercial lighting products such as LCD advertising machines, all-in-one touch screen devices, LED displays, and more. Attendees will have the opportunity to utilize digital design software and related design systems, driving integrated developments in commercial lighting, design displays, and interactive marketing. With a seamless integration of offline and online platforms, SIGN CHINA 2025 will strive to provide the best business trade platform for the industry, facilitating global business expansion 365 days a year.

The exhibition will feature over 800 quality exhibitors and attract more than 30,000 visitors, covering an exhibition area of 70,000 square meters. It promises rich and professional content, making it a must-attend significant event in the advertising industry.