2026 Beijing International Cultural Tourism Consumption Expo

To better align with industry development rhythms and enhance the quality and participant experience of the exhibition, the dates for the 2026 Beijing International Cultural Tourism Consumption Expo have been officially adjusted and will be held from June 5 to 7, 2026 at the National Convention Center Phase II! The Beijing International Cultural Tourism Consumption Expo (CTCE) is the only cultural and tourism exhibition hosted by the Beijing Municipal Bureau of Culture and Tourism and is the first national industry event named "Cultural Tourism Consumption".

The 2026 Beijing Cultural Tourism Expo has been comprehensively upgraded. It will be held concurrently with the Second Beijing Inbound Tourism Development Conference, the Xiangshan Tourism Summit, and other series of events, creating a new pattern of "exhibition + conference" empowerment. This edition of the expo adopts the "3+4+2" exhibition model, featuring three major B2B professional trading sections: inbound and outbound tourism, urban gifts, and smart cultural tourism equipment. Additionally, there are four themed exhibition areas focusing on cultural tourism finance, active aging travel, outdoor camping, and rural cultural tourism, along with two large B2C public consumption exhibitions: cultural tourism outlet and cultural tourism carnival. This will showcase the leading achievements and unique products of the global cultural tourism industry.

During the expo, ten significant events will be held, gathering high-quality resources from various fields including cultural tourism, cultural innovation, equipment, technology, finance, and health care, inviting industry experts, representatives from relevant organizations, and corporate colleagues to congregate and provide a high-end platform for thought exchange and resource connection. This will help accurately grasp industry trends, broaden cooperation channels, deepen industry linkages, and fully unleash the new vitality of the cultural tourism consumption market.

The expo will not only attract exhibitors from around the world but also include participation from provincial and municipal cultural tourism departments, travel agencies, hotels, scenic spots, and more, resulting in a comprehensive gathering and connection of global cultural tourism resources.