2026 19th Xi'an International Automobile Industry Exhibition and First Motorcycle Culture Carnival

In the summer of July, the annual auto industry discount storm is about to land in Xi'an! The 19th Xi'an International Automobile Industry Exhibition, centered around the theme of 'free entry, intelligent driving for the future, and bottom-price car purchasing', will be grandly held from July 8 to 12 at the Xi'an International Conference and Exhibition Center!

As a renowned auto show with 18 previous editions, this exhibition will showcase nearly a hundred mainstream global brands and thousands of popular models. With an emphasis on being the 'best time to buy a car,' there will be significant offers from manufacturers, time-limited low prices, and a combination of government subsidies along with free tickets for everyone, instantly raising expectations.

The premiere of new cars will shine, with many making their first appearances in Northwest China. The auto show is the best stage for new cars to debut. More than 30 new cars will have their Northwest premiere or Xi'an debut, covering segments like new energy vehicles, traditional fuel, and high-end luxury. Whether it's the highly anticipated '9-series' smart flagship SUVs from multiple brands, fully electric cars tailored for young people, or family sedans with next-generation hybrid systems, they have chosen this stage for personal interaction with consumers. For audiences eager to experience cutting-edge trends, the five-day exhibition period will undoubtedly be a feast of new vehicles.

An upgraded intelligent driving experience will allow visitors to touch the future of technology. Want to experience firsthand how smart autonomous driving and city NOA (Navigation Assisted Driving) work? This exhibition features an intelligent driving experience zone where the public can reserve test rides and experience future travel scenarios like automatic lane changes, obstacle avoidance, and parking. Top brands will bring the latest intelligent driving systems for on-site experiences, with technical experts explaining, demystifying smart driving, making it truly 'perceptible, touchable, and trustworthy.'

Manufacturer's direct price reductions combined with time-limited low prices represent substantial savings. As the major automotive consumption point of the mid-year, manufacturers will offer special pricing for this exhibition — many models will launch 'exhibition-exclusive time-limited low prices' that surpass store prices, with some best-selling cars hitting unexpectedly low prices. Limited edition and special price cars will be available on site for flash sales, truly defining what 'miss it and wait a year' means.

Government subsidies enhance the affordability of purchasing cars. In response to national policies promoting green consumption and trade-ins for large consumer goods, purchases made during the exhibition can qualify for national and local automotive consumption subsidies, replacement subsidies, scrap subsidies, new energy subsidies, etc., saving as much as 38,000 yuan per vehicle (based on a transaction price of 200,000 yuan); combined with manufacturers' price reductions and promotional activities, this creates a strong cumulative discount effect that significantly lowers the threshold for consumers to buy cars.

Purchase a car to win great prizes, increasing incentives. The benefits don’t stop at pricing. Consumers who order or buy a car on site can participate in a 'Purchase Lottery' event with their order or purchase contract. The prize pool includes brand motorcycles, cash fuel cards, car refrigerators, camping sets, and car accessories, ensuring a 100% win rate, with prizes drawn repeatedly. Saving money on buying a car adds an unexpected joy, multiplying the pleasure of the buying experience.

In July, the annual auto event will burst into the ancient city. With five days of free admission, visitors can see new cars, experience intelligent driving, seize low prices, enjoy subsidies, and enter for prizes — the 19th Xi'an International Automobile Industry Exhibition will undoubtedly become an excellent opportunity for consumers in Xi'an and the entire Northwest to choose and purchase their vehicles in 2026. Mark your calendars for July 8 to 12 at the Xi'an International Conference and Exhibition Center, where you can drive into a new era of automotive life at the best prices and the latest experiences!