2026 Third Hainan Agarwood and Huanghuali International Trade Fair

The Tianxiang Guose: Hainan Agarwood and Huanghuali International Trade Fair (referred to as "Tianxiang Guose Exhibition") is a key provincial exhibition project co-hosted by Hainan Daily Newspaper Group, Hainan Provincial General Chamber of Commerce, and the China Collectors Association. It is also one of the "Top Ten Brand Expos" that Hainan aims to cultivate in the future. The exhibition is committed to promoting and inheriting global incense culture and facilitating the sustainable development of the agarwood and Huanghuali industry, striving to build a professional platform for cultural heritage, international exchange, product trading, and project cooperation.

The first exhibition launched in 2024, and the second edition expanded to 30,000 square meters, attracting over 800 enterprises from home and abroad with nearly 10,000 visitors participating. During the exhibition, the total number of visitors reached 67,000, and total sales amounted to 840 million yuan. Accompanying events such as the Agarwood Competition, Incense Art Master Competition, and premium auctions also promoted industry exchange and empowerment.

The third Tianxiang Guose Exhibition will be held from November 21 to 24, 2026, at the Hainan International Exhibition Center, with the exhibition area expanded to 50,000 square meters. The range of exhibits will cover five major sectors including agarwood, Huanghuali, tea drinks, coffee, and appreciation stones. There will also be various events such as thematic forums, agarwood competitions, incense art master competitions, and premium auctions, aiming to further promote the integration of the agarwood and Huanghuali industry and culture. Leveraging the policy benefits of Hainan’s Free Trade Port operations, the exhibition will offer global fragrance enterprises multiple opportunities including duty-free processing and value-added, zero-tariff imports, and convenience for personnel entry and exit.