2025 Shanghai International Figure Model Exhibition

Wonder Festival (WF) is the largest figure model exhibition in the world, organized by the renowned Japanese model manufacturer Kaiyodo. Since its inception in 1984, WF has gained immense popularity among figure and model enthusiasts globally, establishing itself as a landmark event in this field. The exhibition is known for its diverse display, exquisite craftsmanship, and creative models, where visitors can not only appreciate outstanding works from around the world but also engage in deep discussions and interactions with the creators.

In 2018, WF made its debut outside Japan by coming to Shanghai, setting a record as the first event of its kind with the highest attendance in China, marking a significant opportunity for the development of figure model culture in the country. Starting in 2024, Bilibili will exclusively host a series of offline events in mainland China, continuing to facilitate interactions and exchanges between global figure model brands, IP holders, creators, and enthusiasts. The exhibition will serve as a diverse platform that connects different artistic forms with the figure industry, paving the way for the spread and development of figure culture.

We eagerly look forward to the return of figure model enthusiasts from around the world in 2025 in Shanghai to share their art and passion, contributing to the cultural exchange of figure models both in China and globally.