2026 25th China Kunming International Beauty and Cosmetics Expo

In the colorful Yunnan, the beauty industry is rising. Following the commercial boom in June, the annual flagship event of the southwestern beauty industry is about to be officially scheduled! The 2026 25th Kunming Beauty Expo will be grandly inaugurated at the Kunming Dianchi International Convention and Exhibition Center from November 19 to 21.

This year's exhibition will focus on the core concept of "National Renewal, Cross-Border Integration, and Symbiotic Beauty Industry," continuing to anchor the core goal of "building a flagship exhibition of the southwestern beauty industry with ethnic characteristics." We will present a feast of culture and commercial potential for the southwestern beauty professionals under a new theme and upgraded business matrix.

The conference focuses on the year-end stocking season, and the total exhibition area will exceed 15,000 square meters, expecting to attract over 600 well-known domestic and international brands. The exhibition will showcase new products, quality products, and premium items in the industry, deeply exploring the intangible cultural heritage techniques and herbal ingredients of Yunnan and the southwestern ethnic minorities, promoting the innovative integration of traditional ethnic aesthetics and modern beauty technology, and creating unique differentiated barriers for the southwestern beauty industry.

Leveraging Kunming's geographical advantage as a radiation center toward South Asia and Southeast Asia, the exhibition will enhance its cross-border trade attribute, supporting the export of domestic goods and the introduction of ASEAN beauty resources.

The range of exhibits includes:

(1) Professional Line: Professional beauty, hair care, nail art and eyelash extensions, tattooing, hand and foot care, beauty training and education institutions;

(2) Daily Chemicals Line: Skin care, personal care, makeup, perfume, beauty tools, washing and care, masks, maternal and child care, oral care, cleaning, retail chain, O2O;

(3) Aesthetic Medicine: Medical beauty and anti-aging, skin management, scalp management, light medical beauty, stem cells, beauty instruments, anti-aging, medical devices;

(4) Health Care: Sub-health management, weight loss and shaping, postpartum recovery, traditional Chinese medicine health care, TCM beauty, beauty drinks, aromatherapy products;

(5) Imported Products: International daily chemicals, professional international products, international products for aesthetic medicine, international products for health care;

(6) Overseas Medical: Cross-border medical services: health check-ups abroad, confinement centers, regenerative medicine, remote consultation, precision health check-ups, cross-border medical insurance, international medical institutions and general hospitals, international referrals;

(7) Supply Chain: Raw materials for cosmetics, daily chemicals, professional OEM/ODM, and cosmetics packaging.