2026 Zhengzhou Retail Supply Chain Exhibition (Super Purchase Conference)

The Zhengzhou Retail Supply Chain Exhibition and Supermarket Procurement Conference (referred to as the Super Purchase Conference) has focused on retail channels since its inception, attracting nearly a thousand professional procurement staff from retail systems and thousands of distributors and wholesalers every year. After four years of accumulation and growth, it has become an annual high-quality and authoritative event for the retail industry to create brand images, launch new products, capture industry trends, and build deep connections.

The 2026 Zhengzhou Retail Supply Chain Exhibition and Super Purchase Conference will kick off on an even larger scale, featuring hundreds of selected suppliers showcasing thousands of new and hot-selling products, bringing premium hot-selling items to retailers and channel operators. The exhibition is expected to attract over 600 exhibitors, more than 1200 retail companies, and over 15,000 professional buyers.

Zhengzhou is rising as a hub in the domestic retail industry, gathering top retail brands like Sam's Club, Pang Donglai, Hema, and Discount Cow. The Super Purchase Conference stands firm in Zhengzhou, serving as a core hub for communication and collaboration among sourcing companies. It covers diverse quality buyer resources, including traditional KA channel buyers like Pang Donglai and Yonghui, as well as new retail representatives such as Hema and Discount Cow, ensuring precise matches to various procurement needs.

The four core value platforms include a speedy platform for one-stop connections with leading suppliers, an accessible platform for understanding product trends and spring renewals, an effective platform for finalizing new year collaborations with strategic partners, and a connecting platform for optimizing supply chains and establishing competitive advantages. Participating in this exhibition allows businesses to seize market opportunities, delve deeper into necessary channels, and capitalize on the critical spring period for market positioning in the fast-moving consumer goods sector. This event is recognized for high attendance, being one of the most attended supermarket exhibitions in the country.

The exhibition will showcase a wide range of products, including beverages, snacks, convenience foods, and prepared and frozen foods. It will also feature personal care, hygiene products, and daily household goods, demonstrating a broad spectrum of necessary supplies and establishing Zhengzhou's status as a central hub for goods distribution.