The 20th China Yiwu Cultural and Tourism Products Trade Fair

The 20th China Yiwu Cultural and Tourism Products Trade Fair, renamed in 2020, originates from the previous China Yiwu Cultural Products Trade Fair and China International Tourism Commodities Fair. This fair plays a crucial role as a platform for showcasing and exchanging achievements in the cultural and tourism sectors across the nation. Specifically, the 19th session had the theme 'Small Products, Big Market; Enjoy Life, Appreciate the World,' which resonated with market needs and attracted over 50,000 visitors and more than 800 exhibitors. With over 200,000 products on display across various sectors, including IP culture and creative, e-sports animation, the exhibition features an extensive range of products like cultural and tourism creative products, design services, digital copyrights, coffee equipment, smart tourism services, and many more. Participants can engage hands-on and network during the event. Utilizing the efficient synergy of 'exhibition + commerce,' the fair connects tightly with the upstream and downstream chains of cultural tourism product operators in the International Trade City, promoting five high-quality development directions: market-oriented, professional, branded, international, and smart.