2026 Lifestyle Shanghai Show

The 2026 Lifestyle Shanghai Show will be brilliantly launched from March 29 to 31, 2026, at the Shanghai World Expo Exhibition and Convention Center. This exciting event starts with the intention of innovating traditional concepts and integrates multiple segments, including water sports, lure fishing, outdoor sports, and sophisticated living through BBDS. It aims to highlight water culture while transcending land-sea boundaries and looking towards the entire leisure market.
During the 2025 exhibition, the total exhibition space for the Shanghai International Yacht Show, Lifestyle Shanghai Show, and Tourism Industry Expo reached 60,000 square meters, featuring over 800 exhibitors and attracting more than 48,000 visitors to the Shanghai New International Expo Center for this grand event. Additionally, there were more than 150 immersive experience activities on-site that fully showcased contemporary high-quality living and fashionable leisure styles to the audience.
The water sports area will feature kayaking, inflatable rafts, stand-up paddleboarding, windsurfing, waterskiing, surfing, and other water sports equipment and accessories, providing enthusiasts with the best choices. Participants will also explore the latest equipment and techniques in lure fishing, including lure fishing bases, clubs, baits, rods, and fish finders. Campers can find suitable RVs, accessories, and camping services as well.
For those seeking customized travel and health and fitness solutions, the exhibition will offer a wide range of options including tourist attractions, itineraries, health foods, and wellness products. All of this will come together to present a holistic display of lifestyle choices.
This exhibition is not only a gathering for industry resource integration but also a fantastic opportunity for attendees to experience quality living and current fashion trends, looking forward to jointly opening a new chapter in lifestyle in 2026.