Silk Road Advertising Industry Expo & 2026 62nd Xi'an (Spring) Advertising Signage / Office Printing / LED Photoelectric Lighting Expo

The SRAI Silk Road Advertising Industry Expo & 2026 62nd Xi'an (Spring) Advertising Signage / Office Printing / LED Photoelectric Lighting Expo (hereinafter referred to as "2026 Xi'an Advertising Expo") is a key event in the advertising sector of the Northwest region. Successfully held in Xi'an and surrounding cities like Lanzhou, Xining, and Yinchuan, it serves as a landmark event for the development of the advertising industry by showcasing the industry's potential. Over the years, the expo has developed a concept centered on Xi'an, extending its influence throughout the Northwest and across China, attracting over 6,000 participating exhibitors and more than 800,000 professional visitors, resulting in transaction volumes nearing 2 billion yuan, thereby making a positive contribution to government investment attraction and the advertising industry's growth.

In 2026, the expo will continue to align itself with the quality development agenda of the Belt and Road Initiative. Leveraging Xi'an's geographical advantages, the exhibition will facilitate economic cooperation and development. This year's expo will feature four major exhibition halls and twelve thematic exhibition areas, covering various fields including printing and engraving equipment, office supplies, LED lighting, and creative design, alongside summit forums that encourage cross-sector exchanges and collaborations.

Special exhibition sections include: Printing and Engraving Equipment, Advertising Signage and Displays, Office Supplies, LED Photoelectric Lighting, Business Space Design, and Landscape Sculptures & Model Display, showcasing the latest technologies and products within the industry. Exhibitors will have the opportunity to present their latest equipment and innovations to attract investors and industry players from across the country, promoting further market development. Attendees will include government officials, investors, agents, and frontline business users, who will engage in value negotiations on this platform to achieve win-win cooperation.