2025 Changchun 22nd Franchise and Entrepreneurship Project Exhibition, Northeast Asia Food Ingredient E-commerce Festival

The Investment and Entrepreneurship Summit, Changchun's 22nd Franchise Exhibition and the 2025 Northeast Asia Food Ingredient E-commerce Festival, alongside the First China Barbecue Budo Conference, will grandly commence at the Northeast Asia International Exhibition Center in Changchun from September 5 to 7, 2025. This exhibition adopts a dual IP linkage model, devoted to providing a platform for display, exchange, and cooperation across various industries. The franchise exhibition upholds the principle of serving the public, supporting entrepreneurship, and promoting employment, showcasing the advantages of an ‘investing + showcasing’ offline platform to effectively guide the resource alignment between franchise brands and individual entrepreneurs. Since its inception, the exhibition has successfully helped over ten thousand people realize their entrepreneurial dreams, becoming an important engine for promoting employment through entrepreneurship in Changchun.

This year’s exhibition aims to build an investment and entrepreneurship benchmark event that radiates nationwide from Northeast China through resource upgrade and innovative formats. The organizers will leverage their rich experience in hosting exhibitions and media resources to offer comprehensive promotional support, inviting numerous franchise brands, food and beverage companies, entrepreneurs, and investors to participate and explore new opportunities in the Northeast market together. Changchun, with its strong pre-made dish industry base and advantages in agricultural product processing, is poised to seize the golden opportunity for restaurant industry upgrades, promoting the innovative development of the food and beverage industry chain.

The Liangzhilong Food Ingredient E-commerce Festival, targeting the core positioning of creating China’s top barbecue supply chain exhibition, focuses on the trillion-dollar barbecue industry in Northeast China, a compelling growth sector amid adversity, deeply integrating market resources across the region to achieve precise supply-demand alignment. The exhibition will gather distinctive food ingredients from Northeast Asia, providing a sales platform for local enterprises and establishing efficient connections for national brands entering the Northeast market, aiding in the integrated development of the regional food and beverage industry.

Participants can expect to see a variety of food and beverage offerings, including Chinese and Western cuisine, beverages, baked goods, seafood, and more at various booths. Brand franchising will encompass multiple areas from home décor to children's products. Education and training, beauty and fitness, as well as healthcare chains will also exhibit, discussing how to achieve better development in the new era. The technology achievements area will showcase innovative technology products, including energy-saving and green new products, providing new possibilities for industrial upgrades.

Through this grand event, exhibitors and visitors can share new opportunities in entrepreneurship and franchising and gain a deeper insight into the rapid growth of the Northeast Asia market.