Zhongtoumeng 2025 20th International Franchise Exhibition (Zhengzhou)

As a globally recognized successful business model, franchising has penetrated various industries in China rapidly since its introduction, reaching over 200,000 franchise stores and continuing to thrive in the future. The implementation of the Franchise Management Regulation has brought this market into a more regulated state, facilitating more effective collaboration between investors and project stakeholders, which has become a hot topic of discussion. Zhengzhou, as the core city of the Central Plains urban agglomeration, holds significant geographical and demographic advantages; it has been recognized by the State Council as an important central city in Central China, enhancing its commercial coverage capability and exhibition soft environment. Zhengzhou was awarded as one of the most competitive exhibition cities in China in 2020, placing fifth in the competitive landscape, thus making it a significant ground for national dining and regional brand competition.

In recent years, due to the rapid rise of China's economy, chain brands have spread throughout the country, and franchise exhibitions have become one of the essential channels for brand recruitment. This year's event is organized by the ZFE Franchise Industry Group, the Henan Catering and Accommodation Industry Association, Henan Franchise and China Beverage Report, among others, with support from institutions like the Hubei Franchise Association. This exhibition aims to showcase the diversity of franchise projects that meet the current Chinese market landscape.

The exhibition features several zones:
1. The Catering Industry Zone includes Chinese and Western dining, hot pot, BBQ, coffee, tea, casual drinks, snacks, and light meals.
2. The Education and Training Zone encompasses kindergartens, early education, vocational training, artistic talents, and more.
3. The Service Sector Zone showcases hotel chains, KTV, automotive services, real estate agencies, and related services.
4. The Retail Sector Zone covers supermarkets, convenience stores, specialty shops, and new retail in e-commerce.

This exhibition not only provides a platform for seeking partnerships and resource connections but also attracts numerous agents, distributors, investors, and entrepreneurs to engage, negotiate, and collaborate. We warmly welcome every industry professional to visit, explore more cooperation opportunities, and expand their market reach while elevating business outcomes.