2025 CBE Hangzhou International Beauty Expo
20 August - 21 August, 2025
Hangzhou International Expo Center
Hangzhou, Zhejiang
353 Benjing Avenue, Qianjiang Century City, Xiaoshan District, Hangzhou City, Zhejiang Province
浙江省杭州市萧山区钱江世纪城奔竞大道353号
Hangzhou, Zhejiang
353 Benjing Avenue, Qianjiang Century City, Xiaoshan District, Hangzhou City, Zhejiang Province
浙江省杭州市萧山区钱江世纪城奔竞大道353号
+862123263723
Area: 40,000 m2
Exhibitors: 1,000+
Visitors: 50,000+
The expo is expected to attract over 600 exhibitors from the cosmetics industry across 20 countries and regions worldwide, including emerging forces from flexible supply chains, influencer agencies, and trendy channels. It will focus on showcasing new power brands and new raw materials from China, driving industry innovation and upgrading, enriching consumer choices, and enhancing the global influence of Chinese brands.
Following the successful conclusion of the 2024 expo, the new edition is expected to attract over 50,000 visitors, cover an exhibition area of 40,000 square meters, and feature over 1,000 brands. This is not only a stage to showcase the latest trends in the beauty industry but also a platform for corporate communication and collaboration, aiding the ongoing international expansion of China's beauty industry.
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