2025 12th China Western International Tea Industry Expo and 7th Silk Road Shan Tea Culture Promotion Week

Since its inception in 2013 by Huaju Chen in Xi'an, the Western Tea Expo has deeply implemented the spirit of the 19th National Congress of the Communist Party and the national "Belt and Road" initiative. Its goal is to make Xi'an the tea trade center of the Silk Road Economic Belt in the new era, fully leveraging its role as a platform for cultural dissemination, trade exchange, exhibition transactions, and industrial collaboration. This year's expo revolves around the theme of "Exhibition + Cultural Festival," responding to the national rural revitalization industry policy and aligning closely with Xi'an's positioning as a "center for three aspects, two high grounds, and one hub." During the event, renowned tea manufacturers from across the country will gather to showcase various famous teas, including black tea, red tea, green tea, white tea, yellow tea, and oolong tea, such as Yunnan Pu'er, Wuyi rock tea, and Anxi Tieguanyin. In addition, deep-processing tea companies, tea packaging enterprises, tea machinery, and testing companies will also present their latest products and technologies.

Activities during the expo will include cultural festivals, summits, professional competitions, aesthetic spaces, production and sales coupling, and cultural gatherings, bringing together industry leaders, authoritative industry association representatives, scholars, and business representatives to discuss and share the stories of Chinese tea, creating a new brand image for the city. The exhibited tea and related products will provide participants with rich business opportunities and communication platforms, promoting industrial cooperation and development.