2025 Huizhou Wedding Culture Industry Expo

The 2025 Huizhou Wedding Culture Industry Expo will be held from August 29 to 31, 2025, at the Huizhou Convention and Exhibition Center. Guided by the Huizhou Civil Affairs Bureau and hosted by Huizhou Radio and Television Station, the expo's theme is "Love in the Air: The Wedding Fair of the Qixi Festival." With an exhibition area exceeding 10,000 square meters, the expo gathers leading brands across the entire wedding industry chain, including wedding dress photography, banquet hotels, and car rentals, offering newlyweds a one-stop "wedding consultant + ordering" service.

The expo features seven themed exhibition areas that collectively cover every aspect of wedding dreams. The first area, “Good Fortune Wedding Design and Industry Integration Zone,” brings together wedding photography agencies, wedding planning teams, honeymoon travel services, and jewelry brands, creating a one-stop wedding ecosystem. A 3D wedding banquet scene will be set up on site for customized wedding solution consultations, alongside a full-service “wedding butler” integrating photography, venue decoration, and car rental resources to meet personalized needs.

The second area, the “Wedding Carnival” displaying local wedding customs, focuses on the fusion of Huizhou and the Guangdong-Hong Kong-Macao Greater Bay Area's wedding culture, incorporating traditional intangible cultural heritage techniques and modern wedding creativity. Features include a wedding customs culture corridor and an intangible heritage workshop, providing an immersive “cultural + consumption” experience.

The Tech Wedding Business Display Area showcases the latest smart wedding devices and technologies such as smart lighting systems and drone aerial photography, offering virtual reality experiences that let couples preview their future ceremonies. In addition, the Sugar and Alcohol Gift Area gathers celebratory beverages and festive drinks, with tasting and gift wrapping customization available on site. The Wedding Beauty Industry Display Area integrates skincare, traditional Chinese medicine wellness, makeup styling, and nail art services. The Happy Home Living Hall focuses on newlywed home needs, showcasing smart appliances, eco-friendly furniture, and unique decor, along with exclusive discounts for couples. The Sexual Health Living Hall emphasizes the physical and mental well-being of newlyweds and young couples, offering professional health guidance and consultation services to effectively plan their post-marital lives.

The expo features numerous on-site activities including a collective wedding ceremony for couples, themed wedding shows showcasing diverse styles, golden wedding anniversary celebrations sharing love stories, speed dating areas for singles, and forums with industry experts discussing trends and innovations in the wedding industry. Attendees will also enjoy exclusive perks like a stamp collection for prizes, one-stop service consulting desks, trial makeup and photoshoot services, VR wedding previews, and DIY wedding workshops, enhancing their experiential engagement. Additionally, a variety of exhibition prizes, check-in rewards, order bonuses, and lucky egg activities will be available, ensuring that every participant leaves with joyous memories.