2025 ICBE Shenzhen International Cross-Border E-Commerce Trade Expo

The ICBE 2025 International Cross-Border E-Commerce Trade Expo, abbreviated as ICBE 2025, is jointly organized by the Guangdong Live E-Commerce Association and Expansion Group, with co-organization from Expansion Exhibition and Haikuan Network. This expo will be held from November 3 to 5, 2025, at the Shenzhen Futian Convention and Exhibition Center, expanding to a scale of 100,000 square meters with over 3,000 exhibitors and an expected attendance of more than 100,000 professional visitors.

The exhibition will feature four main thematic areas: the Cross-Border E-Commerce Import and Export Brand and Manufacturer Exhibition Area, Cross-Border Platform Area, Cross-Border Service Provider Area, and the Comprehensive Testing Area/Park/Government Area, covering the entire industry chain of cross-border e-commerce.

In the Import and Export Brand and Manufacturer Area, various products will be showcased including daily consumer goods, outdoor gear, creative gifts, personal beauty and skincare items, home appliances, apparel, leather goods, jewelry, pet supplies, and cross-border foods. High-quality products ranging from kitchen supplies, home textiles, outdoor sports equipment, beauty tools, and smart home appliances will be on display.

The Cross-Border Platform Area will gather numerous renowned domestic and international e-commerce platforms, including B2B, B2C, and C2C platforms, aimed at promoting collaboration and communication among retail e-commerce and import-export trading companies.

The Service Provider Area will focus on cross-border e-commerce logistics, financial services, and more, bringing together leading companies involved in logistics, customs representation, financing, and settlement solutions to support the operation and growth of cross-border e-commerce.

Additionally, the expo will showcase cross-border e-commerce parks, demonstration cities, and community e-commerce, helping participants understand the latest trends in the cross-border e-commerce sector. This expo is not only a platform for showcasing but also a crucial opportunity for cross-border e-commerce sellers and buyers to connect seamlessly. We look forward to your visit!