2026 ITB China Shanghai International Tourism Trade Fair
26 May - 28 May, 2026
Shanghai World Expo Exhibition and Convention Center
Shanghai
1099 Guozhan Road, Pudong New Area, Shanghai
上海市浦东新区国展路1099号
Shanghai
1099 Guozhan Road, Pudong New Area, Shanghai
上海市浦东新区国展路1099号
ITB China is a professional B2B tourism exhibition held annually in Shanghai, lasting for three days and focusing on the Chinese tourism market. The event carefully selects quality buyers from the Greater China region to meet with industry experts from around the world. ITB China not only offers a variety of engaging social activities but also features an efficient matchmaking system to provide exhibitors with a premium experience.
This fair serves as an ideal platform for exhibitors and buyers to exchange the latest market trends and insights. In addition, the ITB China forum will coincide with the exhibition, facilitating a bridge for knowledge sharing and communication within the industry, allowing businesses and professionals to engage in in-depth discussions and collaborations. We believe that through this array of activities, participants will gain a deeper understanding and grasp of the current status and future development directions of the Chinese tourism market.
This fair serves as an ideal platform for exhibitors and buyers to exchange the latest market trends and insights. In addition, the ITB China forum will coincide with the exhibition, facilitating a bridge for knowledge sharing and communication within the industry, allowing businesses and professionals to engage in in-depth discussions and collaborations. We believe that through this array of activities, participants will gain a deeper understanding and grasp of the current status and future development directions of the Chinese tourism market.
Upcoming Related Events
23 April - 24 April, 2026
in 3 weeks
GTC2026 Global Traffic Conference
E-commerce and Trade Fair
Other Equipment/Materials
The GTC2026 Global Traffic Conference is an important event in the cross-border export sector, featuring an exhibition area of 15,000 square meters with nearly 200 companies, expecting to attract 30,000 professionals, serving as a platform for resource connection and industry communication.
23 April - 25 April, 2026
in 3 weeks
2026 China Zhengzhou Tea and Tea Utensils Trade Fair
Food and Drinks
Daily Necessities
The 2026 China Zhengzhou Tea and Tea Utensils Trade Fair will take place from April 23 to 25 at the Zhengzhou International Convention and Exhibition Center, expecting over 100,000 visitors, showcasing various teas and tea utensils.
23 April - 25 April, 2026
in 3 weeks
2026 Haiming 11th Xi'an Catering Supply Chain Expo
Hotel Supplies
The 2026 Haiming 11th Xi'an Catering Supply Chain Expo is the first major catering supply chain brand exhibition in the northwest this spring, gathering nearly 2,000 catering enterprises to showcase approximately 10,000 new products. It is expected to attract around 40,000 buyers nationwide, covering various fields including prepared ingredients, hot pot, and catering equipment, functioning as both a showcase and trading platform.
23 April - 25 April, 2026
in 3 weeks
Lianzhilong • 2026 5th China Jiangsu Cuisine Ingredient E-commerce Festival
Food and Drinks
Hotel Supplies
E-commerce and Trade Fair
Lianzhilong • 2026 5th China Jiangsu Cuisine Ingredient E-commerce Festival will gather outstanding chilled dish enterprises and products from across the country, aiming to showcase the traditional culture and intangible cultural heritage of Jiangsu cuisine while promoting the development and exchange of the chilled dish industry through various activities.
23 April - 24 April, 2026
in 3 weeks
2026 Shanghai International Indirect Procurement Trade Exhibition (IPTE 2026)
E-commerce and Trade Fair
Other sectors
Logistics Warehousing
The 2026 Shanghai International Indirect Procurement Trade Exhibition (IPTE 2026) will be grandly held on April 23-24 at the Shanghai Exhibition Center, aiming to provide a one-stop resource matching platform for procurement decision-makers in HR, administrative, financial, legal, and other fields, gathering quality suppliers globally and showcasing the latest logistics procurement solutions.
24 April - 27 April, 2026
in 3 weeks
29th Shanghai International Tea Expo
Food and Drinks
Daily Necessities
Chemical Products
The 29th Shanghai International Tea Expo will be held from April 24-27, 2026, at the Shanghai World Trade Exhibition Center, attracting over 30 leading enterprises from tea-producing provinces and more than 5,000 professional buyers to promote global tea culture exchange.
24 April - 26 April, 2026
in 3 weeks
2026 7th Liuzhou Home Improvement Expo
Home Appliances
Furniture and Home Furnishing
Daily Necessities
The 2026 7th Liuzhou Home Improvement Expo will be held from April 24 to 26 at the Liuzhou International Exhibition Center, featuring over 1,000 top domestic and international brands, with more than 100,000 products in home decoration, building materials, furniture, and more, offering a hassle-free and cost-effective shopping experience.
24 April - 26 April, 2026
in 3 weeks
2026 The 3rd Yuan Chain Shandong Franchise Exhibition and Catering Food Expo
Franchise and Chain
Food and Drinks
Hotel Supplies
The 2026 The 3rd Yuan Chain Shandong Franchise Exhibition and Catering Food Expo will be held from April 24-26 in Qingdao, covering an area of 20,000㎡, expected to attract 300 chain brands and 50,000 visitors. The exhibition connects brands with entrepreneurs, providing franchising opportunities in catering, retail, and services while sharing the market dividends of Shandong.