2025 CXBE Xiamen Beauty Supply Chain Expo

The 2025 CXBE Xiamen Beauty Supply Chain Expo, also known as the Southeast Beauty Expo, will be held from April 16-18, 2025, at the Xiamen International Conference and Exhibition Center (198 Huizhan Road, Siming District). With the theme "Quality Empowerment, Win-Win Future," the expo will leverage the economically advanced areas of Xiamen and Southeast China for new and transformational development, focusing on detailed industry examinations and collaborations. The event is expected to cover a display area of over 20,000 square meters, feature more than 300 exhibitors, and attract over 30,000 professional visitors.

This expo will focus on various sectors including cosmetics, daily chemical care, personal care, beauty skincare, packaging materials, import brands, exports, and technical services. It will include numerous events such as matchmaking sessions, product launches, and technical exchange forums. Exhibitors will range from OEM/ODM factories, cosmetics manufacturers, innovators in the field, popular brands, to sector leaders.

In previous editions, audience numbers exceeded 35,601, covering trade procurement, retail management, and related professional sectors. The event attracted numerous industry associations and was supported by 32 associations nationwide, including those from Hunan, Guangdong, and Hubei provinces, where the cosmetics technical exchange was highly praised.

Exhibiting companies will include renowned industry players such as Lori Fin Holdings, Jiawenli, Xinkangmei, and Frog Prince, showcasing wide-ranging cooperative innovations and technological products in the industry.