2025 Hainan International Digital Entertainment Expo

The 2025 Hainan International Digital Entertainment Expo, also known as AJ Hainan Animation and Game Festival, will be held from May 31 to June 2, 2025, at the Hainan International Convention and Exhibition Center in Haikou, Hainan Province. This expo is jointly organized by Guangzhou Koozhan Culture Co., Ltd. and Hainan Gonghao International Exhibition Group Co., Ltd., aiming to provide a wonderful experience in the two-dimensional culture for exhibitors and visitors alike.

This event will showcase a variety of content including cultural entertainment, animation games, trendy fashion goods, collectible figurines, cultural IP, and art pieces, highlighting the diversity and innovation within the digital entertainment space. This expo is a comprehensive upgrade from the 2019 Hainan Animation and Game Festival, dedicated to promoting the synergy between cultural industries and tourism, with a focus on attracting Gen Z consumers and providing them with satisfying shopping experiences.

Recommended by the Hainan Provincial Department of Tourism and Culture, this expo has been classified as a key provincial exhibition project by the Hainan Provincial Department of Commerce. The event will closely cooperate with business sectors, tourist departments, major shopping areas, popular attractions, duty-free shops, and higher education institutions in Hainan and Haikou, to promote consumption upgrades, unleash tourism consumption potential during the festive period, and ultimately support the establishment of Hainan as an international tourism consumption center.