2025 Beijing International Culture and Tourism Consumption Expo

The 2025 Beijing International Culture and Tourism Consumption Expo, abbreviated as "Beijing Consumption Expo", is a significant event organized solely by the Beijing Municipal Bureau of Culture and Tourism. It is supported by various entities including the Beijing Municipal Bureau of Commerce, Beijing Municipal Radio and Television Bureau, Beijing Municipal Bureau of Cultural Relics, and others. This expo is the first in China to be named specifically for culture and tourism consumption, aiming to enhance the international influence of cultural and tourism consumption and foster high-quality industry development. The theme for this year's expo is "New Productive Forces, New Consumption in Culture and Tourism," with an anticipated exhibition area of 30,000 square meters, covering various sectors of the cultural and tourism industry.

The expo is set to exhibit at a higher platform and larger scale, attracting embassies, tourism bureaus, travel agencies, and hotels from various countries. Multiple sections will highlight international culture and tourism, national and local attractions, showcasing the unique charm of integration between tradition and modernity. Diverse tourism resources will be showcased, including inbound and outbound tourism, self-driving tours, and study tours.

Moreover, the expo will emphasize cultural and creative products, including those from museums and parks, urban gifts, and various traditional handicrafts. The digital and intelligent aspects of tourism, as well as tourism finance, will also feature prominently, especially technologies like 5G and artificial intelligence, showing new development trends within the culture and tourism sector.

Furthermore, separate zones and activities dedicated to health living and sports will also provide diverse exhibitions and experiences, aiming to create a comprehensive and multi-layered ecosystem of culture and tourism consumption.